Technology

AI decision-making quality

 Rethinking AI: From Speed to Better Decision-Making and Quality Outcomes

The primary focus in any discussion about AI in recent years has ultimately come down to the subject of productivity. This narrative has been utilized since the early days of the technology industry, starting from the boom that came with Windows 95 to the present: mention productivity, and you’re in. Remember those days while I […]

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Interactive Video Engagement

 Why Interactive Video is the Future of Brand Engagement: A Guide to Creating Impactful Content Across Generations

How could video content be anything but the new currency with which brands speak to consumers? Indeed, video is fast taking its rightful place as part of the consummate toolkit for storytelling and audience interactions. Short clips, snatched up on social media, can lead the audience into an enthralling long-format senses experience. The truth is

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